During the last trimester, the Emirates Academy of Hospitality Management Senior Lecturer Helen Morris delivered consumer behaviour and entrepreneurship courses. During the trimester, we collaborated with some of the region's finest entrepreneurial specialists, Erika Blazeviciute Doyle, Founder of Drink Dry; Ray T., Director of Events at Arada; Christian Tabet, Bite Me Burger; Orit Mohamed, Founder of Boon Coffee & Tony Colley, Co-Founder of TACCT GROUP.

While the consumer behaviour course welcomed expertise from Melissa B., Senior Creative Director at Arada, Habib Beaini, Branding specialist, and our very own Alumni Sarah Shahin, Brand & Social Media Consultant and Conrad Sokolnicki, Senior Manager Quality & Brand at Rove Hotels.

Collaboration with industry specialists is vital to our students learning and networking, and we look forward to strengthening this collaboration in the future. 

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